The Hannaru Edit · Category
Behind-the-scenes stories on Korean beauty brands.
136 articles
Brand Stories
Discover Sandawha, the Korean skincare brand bringing COSMOS Organic certified Jeju camellia beauty to the world, combining traditional island ingredients with international organic standards.
Brand Stories
Discover LA MUSE, the Korean skincare brand embracing quiet luxury with their minimalist philosophy, delivering 99% effectiveness through simplicity and premium formulations.
Brand Stories
Made in Busan, COSTALGIA offers 'Korean Skincare That Feels Like a Dream.' Their Patra C series combines the beauty of the past with present-day innovation, ...
Brand Stories
Meet VIVAKOREA, the Korean body care brand whose flagship breast cream has held the #1 position for over a decade, proving specialized expertise creates lasting market leadership.
Brand Stories
Explore Essenherb, the Korean skincare brand harnessing wild K-herbs like 90% tea tree concentration, delivering powerful natural results through clean, effective formulations.
Brand Stories
Toolif (Tool+Lifestyle) is a Korean brand specializing in trendy and practical beauty tools. Their innovative products like the Volume Heating Eyelash Curler...
Brand Stories
enoufy (이너피) is a Korean wellness and self-love beauty brand focusing on hydration, elasticity, and slow aging. Their philosophy centers on wellness skincare...
Brand Stories
KINMULA is a Korean skincare brand offering innovative solutions for modern skin concerns. Their products combine traditional Korean beauty wisdom with cutti...
Brand Stories
Dr.Percent specializes in retinol and skin texture improvement products. With scientifically-backed formulations, they help users achieve smoother, more refi...
Brand Stories
EcoBe is a Korean eco-conscious beauty brand combining sustainability with effectiveness. Their environmentally-friendly formulations deliver results while r...
Brand Stories
labelyoung is a bold and exciting Korean beauty brand known for its 'Shocking' product line. They specialize in multi-functional makeup and skincare products...
Brand Stories
TISHA is a specialized Korean skincare brand focusing on acne treatment and troubled skin solutions. With advanced formulations designed to target blemishes,...
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