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How to Request Meetings & Samples from Korean Beauty Brands: Step-by-Step Guide

Complete step-by-step guide to requesting meetings and samples from Korean beauty brands on Hannaru. Learn best practices for successful K-beauty sourcing and brand partnership development.

Hannaru Team·5 min read·

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How to Request Meetings & Samples from Korean Beauty Brands: Step-by-Step Guide

Your First Step to K-Beauty Sourcing Success

Ready to connect with Korean beauty brands? This guide walks you through exactly how to request meetings and samples on Hannaru—from creating your account to securing your first brand partnership.


Before You Start: Create Your Buyer Profile

Why Your Profile Matters

Korean brands receive many inquiries. A complete, professional profile helps you:

  • Stand out from casual browsers
  • Build trust with brand export teams
  • Get faster responses to your requests
  • Receive better terms on partnerships

Essential Profile Elements

Element Why It Matters
Company Name Brands verify legitimate businesses
Business Type Helps brands understand your channel
Target Markets Brands check market availability
Expected Volume Determines MOQ flexibility
Website/Social Validates your business presence

Pro Tip

Upload your business registration or import license. Verified buyers receive priority responses from premium brands.


Part 1: How to Request a Meeting

Step 1: Browse & Select Brands

  1. Go to Browse Brands
  2. Use filters to narrow by:
    • Category (Skincare, Makeup, Haircare, etc.)
    • Certifications (Vegan, Cruelty-free, etc.)
    • MOQ Range (Match your order capacity)

Step 2: Visit the Brand Page

Click on a brand to view:

  • Brand story and values
  • Product portfolio
  • Certifications and achievements
  • Export information

Step 3: Click "Request Meeting"

Find the Request Meeting button on the brand page.

Step 4: Complete the Meeting Request Form

Required Information:

  • Meeting type (Video call, Phone, or In-person)
  • Preferred dates/times (suggest 2-3 options)
  • Meeting purpose
  • Specific topics to discuss

Recommended Details:

  • Products you're interested in
  • Your target market
  • Expected order volume
  • Timeline for partnership

Step 5: Submit & Track

After submitting:

  • You'll receive a confirmation email
  • Track status in your dashboard
  • Expect response within fast turnaround (guaranteed)

Part 2: How to Request Samples

When to Request Samples

Request samples when you:

  • Need to test product quality
  • Want to evaluate formulations
  • Must verify packaging/labeling
  • Plan to show products to your customers
  • Need samples for regulatory approval

Step 1: Find the Right Products

Browse brand product catalogs on their profile pages. Note specific products you want to sample.

Step 2: Click "Request Sample"

Locate the Request Sample button on the brand page.

Step 3: Complete the Sample Request

Specify:

  • Exact products you want
  • Quantity needed for each
  • Purpose of samples
  • Shipping address
  • Any special requirements

Step 4: Understand Sample Policies

Sample terms vary by brand:

Policy Type Description
Free samples Brand provides at no cost
Paid samples You cover product cost
Shipping paid You cover shipping only
Full cost You pay product + shipping
Order credit Sample cost applied to first order

Source it on Hannaru

Source the brands behind this article

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Baegayul Moisture Balancing Cream

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$36.00 value

Most brands clearly state their sample policy on their profile.

Step 5: Follow Up Professionally

After receiving samples:

  • Test products thoroughly
  • Provide feedback to the brand
  • Discuss potential order terms
  • Move toward partnership

Best Practices for Success

Writing Effective Requests

DO:

  • Be specific about your interests
  • Include relevant business details
  • Mention your timeline
  • Ask clear questions
  • Show genuine interest in the brand

DON'T:

  • Send generic copy-paste messages
  • Request samples without business context
  • Ask for unrealistic terms immediately
  • Ignore brand requirements

Sample Request Template

Subject: Sample Request - [Your Company] for [Target Market]

Hi [Brand Name] Team,

I'm [Name] from [Company], a [business type] serving [target market].

We're interested in the following products:
1. [Product Name] - [Quantity]
2. [Product Name] - [Quantity]

Our purpose: [Testing for retail launch / Customer evaluation / etc.]

Timeline: We're looking to place our first order by [Month].

Please let me know your sample terms and process.

Best regards,
[Name]
[Company]
[Website]

Meeting Preparation Tips

  1. Research the brand before the meeting
  2. Prepare questions about products, MOQ, pricing
  3. Have your requirements ready (volume, timeline, markets)
  4. Test your video setup if it's a video call
  5. Follow up promptly after the meeting

After Your Request: What Happens Next

Meeting Requests

Submit Request → Brand Reviews (24-72h) → Brand Responds → Schedule Meeting → Meet → Discuss Terms

Sample Requests

Submit Request → Brand Reviews (24-72h) → Terms Confirmed → Samples Shipped → You Evaluate → Proceed to Order

Common Questions

How long until I hear back?

All requests are covered by our fast response guarantee. Most brands respond within 24-48 hours.

Can I request from multiple brands at once?

Yes! We encourage it. Comparing multiple brands helps you make better sourcing decisions.

What if a brand declines my request?

Brands may decline due to:

  • Market conflicts (existing distributor in your region)
  • MOQ mismatch
  • Business type incompatibility

If declined, we can suggest alternative brands in similar categories.

Are there any fees?

Using Hannaru to request meetings and samples is free for buyers. You only pay for sample products/shipping as agreed with brands.

Can I negotiate sample terms?

Absolutely. Many brands are flexible with sample terms for serious buyers with clear business plans.


Start Your K-Beauty Sourcing Journey

You're now ready to connect with Korean beauty brands professionally and efficiently.

Quick Recap:

  1. ✅ Complete your buyer profile
  2. ✅ Browse and select brands
  3. ✅ Submit detailed, professional requests
  4. ✅ Respond promptly to brand communications
  5. ✅ Build lasting partnerships

Ready to connect with K-beauty brands?

Browse 150+ Verified Brands →


Need help with your first request? Contact our support team for personalized assistance.

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Written by

Hannaru Team

Expert contributor at Hannaru, sharing insights about K-Beauty trends, wholesale opportunities, and the latest in Korean skincare innovations.

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