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Become a K-Beauty Distributor — Source Direct from Korea

Building a K-beauty distribution business? Hannaru connects you with 200+ verified Korean beauty brands across skincare, makeup, hair and body — source direct, no middlemen.

Source direct

No middlemen — contact brand owners directly.

Free samples first

Try samples in a Naru Box — good fits get shipping free too.

Import-ready

Vetted, regulation-ready Korean brands.

Korean K-Beauty brands to source

Popular k-beauty products

How to buy Korean k-beauty wholesale on Hannaru

  1. 1

    Browse verified brands

    Compare Korean k-beauty brands above — product range, certifications and MOQs on each brand page.

  2. 2

    Try free samples in a Naru Box

    Add samples from several brands to one Naru Box. Samples are free, Hannaru ships one tracked box, and buyers who are a good fit get shipping free on their first box.

  3. 3

    Talk to the brand owner

    Message the brand directly to agree wholesale pricing, MOQ, lead time and Incoterms — no distributor markup in between.

  4. 4

    Place your wholesale order

    Order the products that tested well with your customers, then reorder directly from the same brand as you grow.

Sourcing FAQ

Do I buy directly from the Korean brand or a middleman?

Directly from the brand. Hannaru connects you with the brand owner — you negotiate pricing, MOQ, and terms with them, with no distributor markup in between.

Can I get exclusive distribution rights?

Exclusivity and regional distribution terms are negotiated directly with each brand on Hannaru.

Can you ship wholesale orders internationally?

Yes. Brands on Hannaru ship globally. Lead time, Incoterms, and shipping method are agreed directly with each brand when you place an order.