Naru Box — free samples, pay only shipping.Browse
Phénicie Cosmétiques · Lebanon · Jul 9, 2026

Seeking advice: Which K-beauty skincare products should we start with for Lebanon & Syria?

Questionskincaremakeuphaircarebodycare#k-beauty
Hello everyone, We are a distributor based in Beirut, Lebanon, currently exploring the K-beauty market. We are interested in bringing Korean skincare brands into the Lebanese and Syrian markets, but as this is a new category for us, we would really appreciate guidance from brands and fellow distributors with experience in this region. A bit about our market: Consumers in Lebanon are increasingly aware of K-beauty trends (via social media, regional beauty retailers, and Gulf market spillover), but the category is still relatively young compared to GCC markets The Syrian market is at an even earlier stage, with limited formal distribution channels but growing demand, especially in urban areas like Damascus. Climate is hot and dry for much of the year, with high sun exposure, hydration and sun care tend to perform well. Price sensitivity is a real factor, especially given current economic conditions in both countries, so we're looking for products with a strong value/efficacy ratio rather than ultra-premium price points only. We are open to starting with a smaller trial order to test the market before committing to larger volumes, and we're happy to share more details about our distribution network (pharmacies, beauty retail, e-commerce) upon request. Thank you in advance for any advice or brand introductions, we're excited to bring K-beauty to this region!
Budget: $5K - $20K
MOQ: 500 - 1,000 units
Markets: Middle East
1 views2 replies

2 Replies

groundplanBrandJul 9, 2026
We are proud to introduce Ground Plan’s signature Mist Serum, a proven steady seller for the past 12 years. Driven by a mother’s dedication to finding a solution for her child’s troubled skin after eight years of waiting, this premium formula is enriched with Centella Asiatica (Cica) extract to deliver deep soothing and intensive hydration. It is both MoCRA-compliant and CPNP-certified, meeting the highest global safety standards for a seamless market entry. As a highly trusted brand, Ground Plan is well-established across premium retail channels. In Korea, we are available at Olive Young, Musinsa, major department stores, and duty-free shops. Internationally, our presence includes top-tier luxury malls in Thailand, such as Siam Paragon and Emporium.WhatsApp +82-10-3081-6025 (yun) groundplan2@gmail.com https://grplan.com/
스크린샷(121).png스크린샷(166).png1185c4e848d44fe489e53e691f217b5c.webp241126 전체 랭킹1위 품절.png2.Siam Paragon.jpg
Jul 13, 2026
I think eye patches have become quite popular these days because they help protect and care for the skin around the eyes!

Sign in to reply