Welcome to Hannaru
Hannaru is the premier B2B platform connecting global buyers with authentic Korean beauty brands. Whether you're a retailer, distributor, or e-commerce seller, we make it easy to source genuine K-beauty products directly from Korea.
How Hannaru Works
Step 1: Create Your Buyer Account
Getting started is simple:
- Visit hannaru.com and click "Sign Up"
- Fill in your business information
- Complete the verification process
- Get approved and start browsing
Step 2: Browse Korean Beauty Brands
Once verified, you can:
- Explore 100+ verified Korean brands
- View wholesale pricing exclusive to B2B buyers
- Check MOQ (Minimum Order Quantity) for each product
- See real-time inventory availability
Step 3: Contact Brands Directly
Our platform enables direct communication:
- Send inquiries to brands
- Negotiate pricing for bulk orders
- Request product samples
- Discuss exclusive distribution opportunities
How to Request Samples
Samples are crucial for testing products before committing to large orders. Here's how to request them:
1. Find Your Target Brand
Browse our brand directory and select brands that match your business needs.
Source it on Hannaru
Source the brands behind this article
Compare and contact verified Korean brands and products directly on Hannaru — no middlemen.
Related products
LEPS Unwind Calm Body Spray
9% Magnesium Body Mist for Relaxation and Calming Care
$14.00 value · you pay only shipping
LEPS Soft Dewy 9 Peeling Mask
9.11% Mild 3-Acid Peeling Mask for Gentle 60-Second Face Care
$19.00 value · you pay only shipping
LEPS Flash Reset 29 Peeling Mask
29.11% High-Intensity 4-Acid Peeling Mask for Face & Body
$23.00 value · you pay only shipping
Baegayul Moisture Balancing Cream
Developed from the 24 years of clinical skincare experience of Dr. Suk-Yong Jo, a Doctor of Korean Medicine, Baegayul offers a premium home care solution inspired by professional skin care.
$36.00 value · you pay only shipping
2. Send a Sample Request
Click the "Contact Brand" button and include:
- Your business introduction
- Target market information
- Specific products you're interested in
- Quantity needed for testing
3. Negotiate Terms
Most brands offer:
- Free samples for serious buyers
- Discounted sample kits
- Sample credits on first orders
What Makes Hannaru Different?
Verified Brands Only
Every brand on our platform is:
- Officially registered in Korea
- Verified for authenticity
- Committed to B2B partnerships
Transparent Pricing
- No hidden fees
- Clear wholesale pricing
- Volume discounts available
Fast Shipping from Korea
- Direct shipping to your location
- Reliable logistics partners
- Real-time tracking
Dedicated Support
- Bilingual support team (Korean/English)
- Help with customs and documentation
- Order issue resolution
Ready to Start?
Hannaru makes K-beauty wholesale simple, transparent, and accessible. Join thousands of buyers already sourcing authentic Korean beauty products through our platform.
Create Your Buyer Account and start connecting with Korean beauty brands today!
Questions? Contact our support team or browse our Wholesale Tips for more helpful guides.
Written by
Hannaru Team
Expert contributor at Hannaru, sharing insights about K-Beauty trends, wholesale opportunities, and the latest in Korean skincare innovations.






